Animated Ad Spot on PBS

Starpoint Homecare is an in-home aid agency that supports the needs of people wishing to age in place with security and dignity. As a non-profit organization, they received a grant that gave them advertising space for public broadcasting locally. This project was larger in scope than Starpoint usually handles creatively - and came with the additional stipulation that they needed to have the ad spot ready six weeks after they were informed of the grant.

As a contractor within their parent organization, I took the creative lead on the project timeline, scripting, storyboarding, and eventual sourcing of stock video on a slim budget (we looked into filming custom footage, but did not have the time or resources) I animated and cut the final product in AfterEffects, and helped with VO direction to an employee with some experience doing voice work.